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Ulmer Spatz / Relaunch 2014

CSM Bakery Solutions
ULMER SPATZ RELAUNCH 2014
incl. Umbrella Brand Strategy and Concept Brand Designs

Remarkable relaunch: mock&more won the execution pitch for Ulmer Spatz with a House-of-Brands approach und designed logos and corresponding brand environments for the five subsidiary Concept Brands.

A new approach: The new design concept for all print materials drew inspiration from the iconic Ulmer Spatz brand shapes, while adding a well-received brand structure to the mix.
 

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Brand Development